Barry Callebaut extends plant-based chocolate range at Sweets & Snacks Expo

A major range expansion from Barry Callebaut is being unveiled at this week’s Sweets & Snacks Expo in Chicago, with its latest dairy free organic chocolate developed for the North American market, reports Neill Barston.

As Confectionery Production has previously covered, the business has placed an increasing emphasis on delivering plant-based series for the sector, in response to rising consumer demand for ever more natural ingredients.

Consequently, the business is enhancing its entire, wide-ranging plant-based solution range, called Plant Craft, just in time for the 2022 Sweets & Snacks Expo Trade Show, which opened its doors yesterday (Monday 23) in Chicago, US.

Moreover, the company acknowledged from its own research that its dairy-free organic chocolate and the entire Plant Craft portfolio caters to the growing demand for vegan and dairy-free solutions within the sweets and snacks industries.

Today’s consumers are more mindful and educated about their purchases and it will be crucial for food manufacturers to consider how their products impact personal and planet health.

A recent survey showed that 81% of consumers are seeking chocolates that not only taste great but are also ‘good for me and good for the planet’. This insight was uncovered by Barry Callebaut’s new report, The Future of Indulgence unveiled at the Sweets & Snacks Show today (May 24)

Dairy-free organic chocolate joins the entire plant-based portfolio including the recently launched dairy- free compound, classic dairy-free chocolates, and cocoa powders as well as the more unique portfolio offerings including the robust range of nut solutions and Cacaofruit Experiences, the pulp, juice and concentrate directly from the Cacaofruit. The Plant Craft range includes solutions for confectionery, bakery, ice cream applications, and beyond.

“We have seen an increased demand for plant-based indulgence over the years,” said Steve Woolley, CEO and president. Region Americas, Barry Callebaut. “The continuous expansion and innovation in our Plant Craft line, bolstered by our best-in-class manufacturing capabilities, explains why Barry Callebaut is a pioneer in the chocolate industry. Our team is looking forward to sharing more about our new dairy-free organic chocolate capabilities at the Sweets & Snacks Expo.”

“There is a lot of excitement around our industry-leading Plant Craft portfolio as we offer exciting solutions to the consumer demands of the plant-based market,” said Laura Bergan, Director of Brand Marketing at Barry Callebaut, (pictured main image), whose presentation revealed that its research showed that consumers agreed by a large majority that confectionery product ranges should be both tasty, better for you, and also for the planet.

“Along with expanding our plant-based solutions, we will also reveal our Future of Indulgence report that introduces a new type of indulgence that we have seen emerging in the past few years. Sweets & Snacks Expo is the perfect moment to debut the comprehensiveness of our Plant Craft portfolio and to communicate how the exciting dairy-free organic addition optimises the new opportunity in the world of indulgence.”

The 2022 Sweets & Snacks Expo (May 24 – 26, 2022) at 2301 S King Dr, Chicago, IL. Attendees are invited to stop by to learn more about Barry Callebaut at Booth #11761 in the West Hall. For more information, please visit https://www.barry-callebaut.com/en-US.

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