ROUND-UP: New products

Here is your weekly round-up of sweets and snacks news from our sister site, Sweets and Snacks World. You can subscribe to our fortnightly newsletter here. If you have any new product launches you would like to be featured on the site, please contact [email protected].

  • To celebrate the return of M&Ms Crispy candy to US shelves, Mars Global has teamed up with NASCAR driver Kyle Busch to make a promotional M&Ms themed spoof trailer of iconic racing movie, ‘Days of Thunder.’
  • Tangerine Confectionery is launching its biggest ever on-pack promotion to build an association between its best loved retro brands and music across its core range.
  • The Gruffalo Feasting range of snacks, juices and special treats is now appearing on shelves across the UK.
  • Cadbury Dairy Milk’s Marvellous range is set to welcome a new addition, Rocky Mallow Road.
  • com has launched an exciting new ‘good to go range’ – 12 snacks, which will be available in stores nationwide from 13 July.
  • Halloween confectionery is growing in popularity in the UK and is now worth a spooktacular £26.8million, making it a huge opportunity for retailers, says Mondelez International.

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