mars
M&M’s delivers unique ‘peanut butter diamonds’ to NFL stars in major Super Bowl campaign
A unique promotion for this year’s Super Bowl LVIII has been crafted by M&M’s, as it creates a peanut butter enhanced ‘almost champions’ diamond ring for three NFL Hall of Fame legends, in the form of Dan Marino, Terrell Owens and Bruce Smith, reports Neill Barston.
Mars completes major £534 million move acquiring Hotel Chocolat
Global confectionery group Mars has confirmed completing the acquisition of British premium chocolate brand, Hotel Chocolat, in a deal worth a reported £534 million, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, Regulatory, Sustainability
Exclusive: World Vegan Chocolate Day set to mark its third edition
The founder of World Vegan Chocolate Day, Adrian Ling, CEO of Plamil Foods, has encouraged the industry to mark the third annual event with online activities, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, Regulatory, Sustainability
Mars delivers major $42 million investment in new Chicago snacking R&D facilities
An ambitious $42 million investment has been made by Mars into creating an advanced snacking global research and development its Goose Island campus in Chicago, US, as the company aims to double its category business within a decade, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, Regulatory, Sustainability
Mars moves to revamp favourite ads with new environmental messaging
A key move placing climate issues centre stage has been made by Mars, Incorporated, as it launches a major campaign using confectionery brands M&M’s, Twix and Bounty, revamping fan-favourite advertisements, repurposing them to focus on progress being made against environmental targets, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, Sustainability
Mars link-up with University of California, Davis, primes for allulose sugar alternative breakthrough
Mars has confirmed a breakthrough collaboration with the University of California, Davis (UC Davis), in creating a cost-effective means of producing sugar alternative, allulose, enabling bulk production for markets including for confectionery, reports Neill Barston.
Business news, Ingredients, New products, Regulatory, Sustainability
Mars agrees major £534 million deal to acquire British confectionery brand Hotel Chocolat
Global confectionery business Mars has made a successful £534 million bid for UK premium confectionery brand, Hotel Chocolat, in the wake of the British firm’s financial struggles as it sought to continue opportunities to expand and evolve the business, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Regulatory, Sustainability
Global chocolate market projected to show $45 billion growth over five years
A sustained pattern of growth has been projected for the global chocolate market, which is expected to deliver a total of $45.78 billion increase in value between 2022 and 2027, with premium brands leading the pack for delivering its enhanced performance, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Regulatory, Sustainability
Snickers starts the NFL season in style with special charitable retail initiative
Marking the start of the US National Football League (NFL), Mars brand Snickers have staged a special retail venture for consumers to avoid making rookie mistakes – in not having a lucky item to support their favourite team, writes Neill Barston.
Business news, Cocoa & chocolate, New products, Regulatory, Sustainability
Seasonal chocolate market set to deliver multi-billion growth
Demand for seasonal chocolate ranges is set to soar by a total of $9 billion over the next four years, according to latest studies from Technavio, writes Neill Barston.
CDP reports shows industry failing to significantly reduce Scope 3 wider environmental emissions
European businesses, including confectionery, snacks and bakery enterprises, are reportedly falling short in tackling key areas of environmental performance, with non-profit group CDP finding just 37% of Scope 3 emissions are being addressed by company decarbonisation strategies, writes Neill Barston.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Processing, Regulatory, Sustainability
Mars targets growth to $1 billion for its global ice cream business
Mars has confirmed ambitious targets to extend its ice cream business, led by its Dovebar, to a value of $1 billion by 2030, amid notable wider category growth, reports Neill Barston.
Business news, Cocoa & chocolate, Ingredients, Processing, Sustainability
Mars UK and DHL delivery facility crowns £350 million sustainability investment
Mars UK and DHL have joined forces to create an advanced warehousing facility, London Thames Gateway, as part of a wider £350 million investment and partnership between the two businesses, writes Neill Barston.
Business news, Cocoa & chocolate, New products, Processing, Regulatory, Sustainability
Mars offers key market insights with Sweets & Snacks opening session
This year’s Sweets & Snacks Expo includes a dynamic series of confectionery insights discussions, including an initial session led by Mars Wrigley confectionery, writes Neill Barston.
Business news, Cocoa & chocolate, New products, Processing, Regulatory, Sustainability