campaign
British brands join forces for Posters for the People campaign
A wide range of key British brands, including confectionery and snacks businesses such as McVitie’s, Montezuma’s chocolates and Graze, are joining forces to help offer messages of encouragement and hope amid the coronavirus pandemic.
Love Cocoa launches luxury eggs linked to Cameroon tree planting campaign
UK luxury confectionery brand Love Cocoa has launched two luxury chocolate eggs including a vegan-friendly option, linking to its campaign to to plant 500,000 trees in north Cameroon to fight deforestation.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Sustainability
The California Walnut Commission launches global “Power of 3” campaign
The California Walnut Commission is launching a “Power of 3” global marketing initiative in order to educate consumers on the health benefits of walnuts.
Caobisco 60th anniversary celebrations
Confectionery Production covers Caobisco’s 60th anniversary celebrations, which saw the launch of its Treatwell campaign aimed at encouraging responsible consumption of snacks and confectionery. Neill Barston reports.
Cadbury Roses celebrates 80 years with ‘another way to say thank you’
Cadbury has unveiled a new marketing campaign celebrating Cadbury Roses.
Ferrero invests £6.7 million in new Christmas confectionery ranges
The Ferrero group has confirmed major product development investment valued at £6.74 million across its confectionery and spreads, with a number of new seasonal ranges planned.
MIA ethical chocolate brand completes crowdfunding venture
Bean-to-bar chocolate company MIA (Made in Africa) has successfully completed a crowdfunding campaign, gaining £137,000 towards improving its production facilities in Madagascar.
Ingredients, Packaging, Processing, Regulatory, Sustainability
The ‘mint with a hole’ clocks up 70 years on our shelves
The phrase ‘iconic’ is often banded around for products and items that aren’t always terribly deserving of the description.
Ferrero places sweetest ad for sixty sensory judges
In a move that has been described as potentially the ultimate role for chocoholics, Ferrero is advertising in Italy for a total of 60 product taste testers.
Mars Wrigley delivers product revamp across core brands
Mars Wrigley Confectionery has confirmed the launch of what it has billed as its ‘first true texture innovation’ in nearly two decades, across its core Skittles and Starburst brands.
Seeking solutions for a fairer cocoa industry
Tackling major concerns over child labour and gender inequality, and an urgent need for greater overall support for farming communities formed some of the key themes of this year’s World Cocoa Conference. Neill Barston reports from Berlin.
Lack of results on sugar reduction leads to calls for confectionery tax
The latest report from Public Health England (PHE) on progress made by the food and drink sector in reducing sugar content in products is likely to make particularly difficult reading for the confectionery and bakery markets.
Industry targeted by major moves from Public Health England to cut obesity
Confectionery and snack companies are among industry sectors being targeted by Public Health England’s (PHE) latest drive to cut concerning levels of childhood obesity in the UK.
Sales figures for Fairtrade continue to increase
UK shoppers continue to show their support for Fairtrade, with new independent sales figures revealing that retail sales for Fairtrade grew by 7% in 2017, alongside increased business engagement.