Endangered Species Chocolate offers key eco-friendly Valentine’s series
Celebrating Valentine’s Day, ethically-founded Endangered Species Chocolate is taking chocolate gifting to new heights with its latest distinctive seasonal shapes collection, reports Neill Barston.
As the business explained, based on elaborate animal shapes, has strived to deliver high quality confectionery that also tells a compelling story of the brand’s commitment to wildlife conservation.
Their new “Be Mine Mix” consists of heart, koala, and grizzly bear shapes in both milk and dark chocolate. Its striking creatures and nature-inspired shapes symbolise the brand’s ongoing mission of giving forward and help them appeal to a larger, multigenerational audience.
This new seasonal shape launch is ESC’s first venture into the seasonal gifting space with Hello Spring Mix, Not So Spooky Mix and Merry Mix launching throughout 2024. All ESC chocolate is Fairtrade, Non-GMO, Gluten-Free, kosher, and the dark chocolate products are also vegan.
Notably, the business has celebrated a significant milestone within the past year, marking its 30th anniversary, having started out in 1993 as a modest chocolate venture with a strong ethos. IT has transformed into a nationwide business, offering consumers a guilt-free indulgence that supports a noble cause, with 10% of annual net profits being donated to conservation efforts around the globe.
Thirty years on from its inception, it has evolved to offer a collection of chocolate bars, baking chips, single serve chocolates and a forthcoming seasonal shapes line in thousands of stores across the country, including Whole Foods, Harris Teeter, Target, Giant and more. In addition, last autumn, it also expanded a retail partnership with the major Walmart group.