Nestlé delivers ‘cosmic collision’ with Quality Street bar series

Nestlé has pulled out the stops for its latest confectionery offering in what is being as billed as a ‘cosmic collision’ for its latest Quality Street variant, writes Neill Barston.

The company’s new choc on the block is a fusion between the ‘Purple One’ and the Green Triangle to deliver the company’s freshest bar line.

As the business noted, the combination brings together two fan-favourite flavours combining the  golden caramel and the creaminess of hazelnut, for what it anticipates will prove a key hit with consumers.

Samantha Hirst, Brand Manager for Quality Street at Nestlé UK and Ireland, said: “We’re sure that Quality Street fans will love the fact that two favourites have been brought together to make a triple-layered treat that’s perfect for gifting or sharing with family and friends.”

Quality Street Collisions sharing bar is now available exclusively in Asda and will roll out to supermarkets and convenience stores nationwide later this month. The 235g Quality Street Collisions sharing bar is the first flavour collision and the third addition to the Quality Street sharing bar range.

The Quality Street sharing bars were first introduced in 2022, with the Purple One and the Orange Crunch being the first two classics to break out of the purple tin. These sharing bars come in a variety of sizes, shapes, and flavours aiming to enhance sharing moments with friends and family.

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