Innova Market Insights


Focus: Better-for-you, sugar reduced and extended flavour ranges all among 2021’s key confectionery trends

Though we are only a few months into 2021, it is presenting some intriguing trends within confectionery, including continued interest in better-for-you, sugar reduced ranges, in addition to an enhanced range of flavours being a core market driver for ice cream, according to Innova Market Insights

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Confectionery Production