Sweetener ingredient for ice cream

15 February 2011 – Iskream and Truvia brand have announced the introduction of Iskream, the first line of low-fat, naturally sweetened ice creams for the newly established, handcrafted gourmet ice cream brand.

Created by a small boutique creamery in Connecticut, Iskream was founded to create a brand of ice cream that is delicious without the guilt. The new Iskream brand was inspired by the food ingredient innovation, Truvia rebiana, a natural, zero-calorie great tasting sweetener produced by Cargill.

“Bringing a new kind of natural sweetness to ice cream is a positive step in the development of innovative foods,” says Zanna McFerson, assistant vice president, Cargill Health and Nutrition and business director for the Truvia enterprise. “With the introduction of this new dairy-based product family, there are now more than 20 new food and beverage products on the retail shelves featuring Truvia rebiana.”

Made from the best-tasting components of the stevia leaf, Truvia rebiana is the first product in this new category. Since its introduction in 2008, Truvia rebiana has been recognised for its clean, sweet taste by food and beverage product brands, establishing it as a leading natural, zero-calorie sweetener ingredient.

”It is with great pride and enthusiasm that we announce the launch of the Iskream brand,” says its co-founder, Sandra Lee. “The Cargill team provided the application resources to craft a great tasting ice cream that contains all the fun, but none of the guilt.”

Susan Patrick, Iskream co-founder, says “Iskream is a dream come true because I love the idea of a women-owned business. Cargill and Truvia rebiana have allowed us to create an ice cream using whole ingredients with a rich creamy texture. We use the finest Madagascar vanilla, Dutch cocoa and whole berries. Honestly, if Iskream didnʼt taste great we couldnʼt stand behind it.”

Consumers can purchase the new Iskream line in three authentic flavors, Berry Good, Chocolate Brownie and Vanilla. 

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