Loacker delivers latest Spring wafer confectionery series
The Loacker stand at ISM, featuring the new minis range. Pic: Neill Barston
Following a key appearance at this year’s ISM event in Cologne, Germany, Loacker, is introducing its new Minis Spring Mix, as it continue to expand its portfolio, writes Neill Barston.
As the Italian fonuded company explained, its latest 80-ct bag of mini cream-filled wafers features three classic, perfect-for-spring flavours – vanilla, lemon and raspberry-yogurt – all individually wrapped to ensure convenient, mindful snacking.
The business has enjoyed an especially strong track record in the sector, having been founded in the Italian alps more than 98 years ago, the geography of its origins (Mount Sciliar in the South-Tyrolean Dolomites) is meaningful because it embodies the natural values of the brand and unique sourcing of ingredients.
Since the company was first created, the Loacker family has always had the highest level of respect for their natural surroundings. From 100% Italian hazelnuts freshly roasted by in-house, to authentic vanilla pods from Madagascar, with the company focused on creating premium products from high-quality ingredients.
“We are passionate about celebrating the joy that comes from sharing delicious treats with friends and family,” said TJ Rooney, president of Loacker USA. “We’re excited to usher in the spring season with fresh flavors that anyone can enjoy for picnics, road trips, in lunchboxes, or anywhere while on the go.”
Beginning this month, the new Loacker Minis Spring Mix will be available at Costco locations nationwide and on Instacart in convenient, brightly-colored on-the-go snack packs that can be taken and enjoyed anywhere. The new mix joins Loacker’s assortment of other spring flavours such as the brand’s Quadratini bite-sized treats, which are available at retail stores, Amazon and on the company’s website.
