A taste of past confectionery glories offered with Stockley’s nostalgic jar series
Stockley's confectionery is offering a taste of nostalgia with its latest jars. Pic: Stockley's.
UK traditional confectionery firm Stockley’s has delved deeper into its sweet treat archives to reimagine a classic series of four heritage jars that target the market for nostalgic products, reports Neill Barston.
The latest offering includes selections across sweets, mints, toffee, as well as berries and cream, which are available this week in 450g jars within British retailers.
As the business reflected, it was during the Industrial Revolution that confectionery first make the transition from elitist apothecary luxury to corner shop staple, where they started to sit proudly behind counters in tall, intriguing jars to entice any roving eyes that might flirtatiously glance their way.
Today, sweet confectionery’s popularity is once again on the rise on account of the nostalgic memories that these timeless classics stir (e.g. Lemon Sherbets, Chocolate Limes, Mint Humbugs), their enviable ‘last-ability,’ the mind-boggling depth of choice and the regular emergence of modern twists on cult favourites (e.g. Berries & Cream).
Stockley’s sweets are made today in much the same time-honoured small batch way they were back in 1918, albeit today’s purpose-built production facilities means more range choice, more innovation twists (e.g. Berries & Cream blend) and the imaginable technical standards.
Positioned as the perfect sharing gift with friends and family, Stockley’s Heritage jars will target those outlets where statement offerings are king (airports, food halls & delis, garden centres, farm shops, gift shops, gift shops, hamper companies), providing even more reasons to reawaken your appreciation of enduring sweets excellence.
