Fresh innovations have been unveiled from Ferrara’s core Trolli candy brand, as the sour sweets gain a heat-packed new Spicy Crawlers series, matching sizzling summer conditions, reports Neill Barston.

As the company confirmed, the new lines offers a hint of habanero in three flavors: mango, pineapple, and strawberry, with a very special addition of creating a matching Lil Kicks footwear series for devotees of the popular confectionery range.

These have been created by renowned designer and artist Jeff Cole, the additional offering pushes the boundaries of what a lil kick could be, just like Trolli gummi worms. The range is available exclusively in “little” men’s and women’s U.S. shoe sizes. Finally, small-footed legends are first in line.

As for the sweets themselves, Trolli Spicy Crawlers are rolling out at retailers nationwide now in 3oz, 4.25oz, 6.3oz, 12.3oz, 24.2oz, and 40oz packs. For more on Trolli Spicy Crawlers or the full gummi lineup, visit trolli.com or follow Trolli on Instagram and TikTok.

“We couldn’t just launch a new flavor and call it a day. Trolli Spicy Crawlers deserved a celebration as bold as they are,” said Chad Womack, Marketing Director, Trolli.

“Spicy Crawlers deliver the perfect mix of sweet, sour and heat, so we wanted to turn that lil kick into something fans could wear, too. These shoes bring the bold spirit of our newest flavor to life – a lil kick of heat for your mouth, and now, for your feet.”

As the company noted, shoppers can cop a free pair of Lil Kicks at TrolliLilKicks.com on a first-come, first-served basis beginning Friday, August 7 at 11 a.m. ET, while supplies last. There’s no price tag and no store to shop — just a shot at snagging a pair before they’re gone. The one-of-a-kind design was created in collaboration with Jeff Cole, the Chicago-born designer known for fusing the unexpected into designs that move culture.

“When Trolli came to me with the opportunity to collab, I didn’t even have to think twice about it,” said Cole. “I’m all for blending two worlds that don’t seem to obviously go together like candy and sneakers. That same unexpectedness is what makes limiting it to these sizes even more exclusive.”

Every detail of the sneaker was inspired by the new Trolli Spicy Crawlers gummi: a glossy black upper, a lime-green midsole fading into a strawberry pink outsole, a grinning gummi worm on the pineapple yellow tongue, and gummi-inspired laces. Inside, a heat-scale tag confirms the hint of habanero, and the insole is printed with the new Trolli Spicy Crawlers themselves. Lil Kicks are the boldest kicks to ever crawl onto the streets.