Returning classics forge the way for Nestlé Easter egg series

It seems Nestlé has Easter cracked this year, with an ‘eggstensive’ line-up of favourites this month, as the company’s core brands vie for shelf space with some welcome novel twists, writes Neill Barston.

As the company revealed, new lines for 2026 include KitKat Chunky Funky Incredible, KitKat Hazelnut Marbled Incredible Egg, KitKat Salted Caramel Marbled Incredible Egg, KitKat Crispy Egg, Rowntree’s Egg-Venture, Aero Brownie Egg, Milkybar Easter Friends and Milkybar Crispy Cookie Egg.

Furthermore, as the company noted, fans will be spoilt this year with four new eggs to crack into. Whether you’re craving the iconic crisp wafer, a standout marbled shell, or indulgent flavour, there’s a brand-new way to have a break this year.  Notably, all Nestlé Confectionery chocolate is made using 100% certified Rain Forest Alliance cocoa. 

A duo of the KitKat Incredible Eggs deliver a striking swirled design, with Hazelnut and Salted Caramel variants carrying flavour right through the chocolate shell. And for those who love texture, the KitKat Chunky Funky Incredible Egg goes all-in with choc-biscuit pieces and crispy cornflakes.

KitKat Bunny lovers aren’t left out either, the KitKat Crispy Egg brings extra crunch with crispy pieces hidden in the shell. Not to forget the Aero Brownie Egg, featuring delicious Aero chocolate with a rich brownie flavouring.

For white chocolate fans, the Milkybar Crispy Cookie Egg blends crunchy pieces into a creamy, cookie-flavoured shell. The Milkybar Easter Friends sharing bag brings even more fun to the mix, with a playful mix of Easter-shaped pieces, from bunnies to butterflies and flowers.

Prefer sweets to chocolate? The Rowntree’s Egg-Venture sharing bag features colourful limited-edition random fruity shapes such as a mermaid, a washing line peg, an avocado, a bunny, a carrot, a butterfly and a dinosaur.  

And of course, fan favourites will return, including Smarties Sea Splash and Smarties Dinosaur Eggs, The Quality Street Incredible Egg, as well as KitKat Bunnies and KitKat Mini Eggs. In addition, classic eggs from beloved brands, including KitKat, Aero, Rowntree’s, Lion, Toffee Crisp, Smarties, Munchies, Rolo, Yorkie and Milkybar, will also be back on shelves.