Ferrero’s Nutella brand delivers ‘breakfast across America’ series
Ferrero’s Nutella brand has delivered a new collectable “Breakfast Across America” jars offering a taste of signature regional favourites from across the country, reports Neill Barston.
The business has enjoyed a particularly strong period of growth within America, after recently announcing new research facilities, manufacturing capabilities in Chicago, as well as enhanced distribution sites catering for its expanded confectionery portfolio.
As the business explained, its latest collection features 16 landmark locations such as Lake Tahoe, Napa Valley, Niagara Falls, along with corresponding breakfast recipes to transport consumers with each bite. The limited-edition line is currently available for purchase nationwide in 13oz and 26.5oz jars, with SRPs of $4.29 and $7.99, respectively.
“Nutella is all about breakfast and we hope these regional recipes inspire families to create new special breakfast memories this summer,” shares Endri Shtylla, Marketing Director, Nutella at Ferrero U.S.A. “Whether you want to make a Beignet inspired by New Orleans or Blueberry Pancakes from Portland, “Breakfast Across America” has something for everyone to enjoy.”
The 16 locations and breakfasts represented by the jars include: Kenai Fjords, AK: Lingonberry Muffins + Nutella San Francisco, CA: Sourdough Toast + Nutella Portland, ME: Blueberry Pancakes + Nutella
New Orleans, LA: Beignets + Nutella Mackinac Island, MI: Pannakakku Pancakes + Nutella Miami Beach, FL: Breakfast Tostada + Nutella Kauai, HI: Hawaiian Sweet Bread + Nutella Pikes Peak, CO: Breakfast Burrito + Nutella New York City, NY: Bagels + Nutella Napa Valley, CA: Acai Bowl + Nutella Glacier Park, MT: Fry Bread + Nutella Chicago, IL: Breakfast Pizza + Nutella Lake Tahoe, NV: Sheepherder Bread + Nutella Crater Lake, OR: Dutch Baby Pancakes + Nutella Santa Fe, NM: Empanadas + Nutella Niagara Falls, NY: English Muffins + Nutella.
The global brand was first developed 1964. The distinctive hazelnut spread is made with a meticulous selection of high-quality ingredients and an exacting, artisan-inspired production, and is now available in a total of around 160 countries, including a number of regional varieties being offered.