Läderach continues US expansion with latest retail store openings

Läderach Chocolatier Suisse is set to achieve a total of 40 retail stores in the US within the past two years, as it opens the doors to its two latest sites surrounding Mother’s Day, reports Neill Barston.

The Swiss-founded business has rapidly expanded its presence within America since gaining former Godiva stores in a major recent deal.

Its latest additions including opening stores in California (Cerritos) and Virginia (Tyson’s Va.) that come in response to significant growth within the premium fresh chocolate market in the US, and around the world.

Furthermore, the company, which recently featured in a key video interview with CEO Johannes Laderach on its expansion plans,  also had a presence at the State of the Industry Conference in Miami, as it seeks to expand its brand development within the region.

“As the demand for premium fresh chocolate continues to grow in North America, so should the experience, and that’s why we’re excited to continue to increase our retail presence coast-to-coast in the US, said Nathanael Hausmann, president, Läderach North America.

“From our passionate staff to our high quality delicious artisanal chocolate directly from Switzerland, our stores provide the ultimate fresh chocolate experience to awaken the five senses and help provide some joy for the chocolate lover. We also invite chocolate lovers looking for careers in chocolate and retail to come and join our growing team to deliver against this exciting purpose.”

Each Läderach premium fresh chocolate retail store provides chocolate lovers with the opportunity to awaken their five senses through more than 85 varieties of fresh artisanal chocolate directly from Switzerland. The retail stores include Läderach’s iconic FrischSchoggi (fresh chocolate) counter at the front behind clear glass featuring multiple large slabs of fresh chocolate bark that can be hand-broken and enjoyed for gifting or everyday occasions.


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