Reclosable lidding film for US snack pack
Packaging solutions specialist Parkside is launching a reclose lidding film for a snack fruit pack in the US.
The Handy Candy pack, which can contain either tomatoes, blueberries or an organic range of fruit, comprises a PET pot with reclose lidding film from Parkside. The reclosable pack, a first of its kind in the US, has been created to tap into the developing on the go snacking market.
According to market research group Packaged Facts, the US healthy snack market is expected to reach $25.4bn in 2020.
Pete Ford, new business development manager at Parkside, says, “Our customer, Veg-Fresh, wanted to take advantage of the growing popularity and demand for convenience foods with a new fruit snack pot and approached us for our packaging expertise.
“Veg-Fresh had originally investigated label reseals and other reseal systems but given the size of the flange on the pot, the size of the opening and the circular shape, it was proving difficult. Our solution, which is similar to a yogurt pot type opening, ticked all their boxes. It was a seamless transition from their existing standard lid to our re-close lidding film.”
Parkside developed the printed reclose PET laminated lidding film with laser scribe technology. The reclose lidding film, which includes an anti-fog coating, includes a patent applied pressure sensitive adhesive that has been developed by Parkside offering optimum performance throughout the supply chain.
Ford adds, “The Parkside reclose lidding film has been in development for two years. We already have relationships with many key brands and retailers in the convenience sector and will be working closely with our customers to develop opportunities and ensure we continue to deliver solutions which meet the needs of this fast-paced market.”