rebranding
Moo Free Chocolates reports major growth in its vegan chocolate ranges
British-based Moo Free Chocolates has reported a major 300% growth in its online sales in the past year, amid a key spike in demand for vegan ranges, writes Neill Barston.
Cocoa & chocolate, New products, Packaging, Processing, Sustainability
Barry Callebaut delivers revamp for US gourmet brand, Van Leer Chocolates
The Barry Callebaut group has revamped its US premium brand, Van Leer Chocolates, creating a new distinctive identity and market positioning for its luxury product series, writes Neill Barston
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Regulatory, Sustainability
Fairtrade unveils plans for major rebrand of its activities
The Fairtrade movement has begun a major rebrand of its activities in a bid to reinforce the scale of its work across the world, including supporting cocoa growing communities, reports Neill Barston
Business news, Cocoa & chocolate, New products, Regulatory, Sustainability
Givaudan delivers major rebrand for its flavour and fragrance divisions
The global Givaudan group has moved to revamp its flavour and fragrance divisions which will be renamed as Taste & Wellbeing, as the business seeks to expand its operations across its areas of specialism, reports Neill Barston.
Cocoa & chocolate, Ingredients, New products, Processing, Sustainability
National Confectioners Association unveils revamped branding as part of key strategy
The US-based National Confectioners Association has revealed a bold new visual identity and refreshed website as part of a new five-year strategic plan, amid the organisation marking national candy month throughout June.
Business news, Cocoa & chocolate, New products, Regulatory, Sustainability
AR Packaging group revamps portfolio into sole branding
The global ÅR Packaging group has confirmed it is incorporating its portfolio of brands, which includes confectionery-based series, into a new sole identity.
Love Cocoa unveils revamped chocolate bar series and eco-friendly packaging
UK premium ethical chocolate brand Love Cocoa has unveiled a revamped 100% recyclable packaging range for its chocolate series reflecting its key environmentally friendly focus.
Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Sustainability
Montezuma’s Chocolates takes on major rebranding across its ranges
UK confectionery brand Montezuma’s Chocolates has undergone a major packaging rebranding across its premium product portfolio.
Business news, Cocoa & chocolate, New products, Packaging, Processing, Sustainability
Cadbury’s key rebrand aims to maintain its confectionery superstar status
The business of company branding is an exceptionally valuable asset that cannot be underestimated in terms of how consumers perceive a product, so whenever change comes to a major enterprise, you can be sure plenty of thought has gone into its potential impact.
Business news, Cocoa & chocolate, New products, Packaging, Sustainability
Bosch Packaging Technology gains new identity as Syntegon Technology under new owners CVC
The new identity for Bosch Packaging Technology has been confirmed as Syntegon Technology, under the ownership of investment firm CVC Capital Partners, which has formally completed the acquisition of the business.
Business news, Cocoa & chocolate, Packaging, Processing, Regulatory
Bold new look for Whitakers Chocolates
Chocolate manufacturer Whitakers Chocolates is all set to launch its new confectionery range for 2020.
UK confectionery supplier Hancocks undergoes major rebranding
UK confectionery supplier Hancocks has undergone a major rebranding of its business with a identity designed and created by Manchester agency, Brandon.