Fazer does its bit for charity

24 April 2012 – A village called Biéby in the Ivory Coast will benefit from a charity campaign launched by Finnish confectioner Fazer.

For every 200g bar of milk chocolate sold in August, Fazer will donate five cents to Biéby’s school building project. The campaign will be launched in all the countries where Fazer operates.

The building of the school will begin in autumn 2012, and the goal is to open the school in the autumn in 2013. The school will also have a small cocoa farm, where the pupils of the school will learn about sustainable cocoa farming and the correct care of the trees. The initiative will be carried out in co-operation with the World Cocoa Foundation as part of the Echoes (Empowering Cocoa Households with opportunities and Education Solutions) programme.

Furthermore, Fazer also claims that by 2017 the origin of all of its cocoa will be traceable. The company will works systematically to increase the sourcing of responsibly produced cocoa by 10 to 15 per cent each year.