Ritter Sport UK’s date with Fred Sirieix celebrates tenth anniversary

Celebrations were in full swing at Ritter Sport’s UK headquarters, as the company marked its tenth anniversary in the region, as it continues to grow its presence notably, writes Neill Barston.

More than 100 guests, including its local teams and from its German HQ, were joined by special guest Fred Sirieix, star of popular Channel 4 screen series, First Dates.

The well-established presenter led a Q&A with the company’s regional chief executive officer, Benedict Daniels, who asserted that the business had come a long way in a relatively short period of time of operating in Britain. 

Indeed, as recently reported, the company has recently appointed a new sales director,  Christian Boulter, with the brand achieving significant double-digit growth and delivering incremental category value across grocery retail.

Speaking on the company’s event, held at its regional UK base in Leeds, Benedict Daniels enthused: ” “This anniversary is about more than chocolate, it’s a celebration of people and passion.

“Over the last 10 years, our team have created new value for customers and consumers, identifying unmet opportunities to bring the brand to where it is today.

“From one person and one car to a £20 million brand reaching millions across the UK and Ireland, we’ve stayed true to our square shape and our core values: quality, sustainability, and innovation. And this is just the beginning, we’re ready for the next chapter.”