The Grinch enters into the Christmas spirit with Hershey’s Kisses series

However hard he initially tried, the Grinch wasn’t able to cancel Christmas, and this year he’s seemingly entered into the festive spirit supporting Hershey with a limited edition ‘Kisses’ range, reports Neill Barston.

The latest seasonal release features a series of 10 special candy foils packed with some of the classic character’s sayings and phrases, following the success of the film that spawned a recent animated movie featuring the vocal talents of Benedict Cumberbatch as everyone’s favourite grumpy green mountain dwelling creature.

As part of his late venture, guests in the US can visit Hershey’s Chocolate World in Hershey, PA, New York, and Las Vegas to be immersed in a Grinch experience throughout the holiday season, as he departs Who-Ville to  mischievously tiptoe across the country wreaking havoc in some of the sweetest places around.

“The Hershey’s Kisses brand and Dr. Seuss’s The Grinch joined forces to create a partnership that reflects all that the holidays have to offer – excitement, surprise, and sweetness!” said Joe Gibilisco, Manager of Holiday for Hershey’s. “Naughty or nice, everyone – including the Grinch – deserves a little holiday cheer, and that’s where the Hershey’s Kisses Milk Chocolates with Grinch Foils come in.”

Plus starting now through December 8, fans nationwide also have the chance to get “Grinched!” Simply visit @hersheys on Instagram and Twitter and reply or comment #GrinchKisses and #Sweepstakes on the designated Grinch posts for the chance to win free bags of the sought-after sweets.

“The Grinch always has something up his sleeve, and this year it’s a seriously fun collaboration with the Hershey’s Kisses brand,” said Susan Brandt, President of Dr. Seuss Enterprises. “In celebration of the first-ever partnership between our two iconic brands, we wanted to introduce a little holiday Grinch-y mischief and let our fans get in on the fun!”


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