Study reveals the most calorie-laden Easter eggs hitting shelves
Amid far less prominent Easter celebrations this year, a study has been conducted to establish which treats contained the highest level of calories among classic British seasonal releases.
Many UK supermarkets had reported having to potentially limit supplies of confectionery during what is traditionally a major marketing period for many manufacturers, as stores prioritised essential food items amid the coronavirus outbreak. However, a number of retailers eventually enabled sufficient supplies to lend families in ‘lockdown’ some cheer amid having to stay indoors.
Research group OnBuy.com scoured online supermarkets to discover which medium sized Easter eggs, including chocolate-free alternatives, could be considered the most, or least healthy for consumers in terms of their ingredients.
As its results found, the egg with the highest level of calories went to Ferrero Rocher. The indulgent family favourites don’t hold back with their seasonal products – a medium sized Easter egg product contained 1,320 calories – that’s over half our (men and women) recommended intake per day.
In second place is KitKat Chunky. Chunky in size but also in calories, the product contains 772 calories.
Closely following in third, fourth and fifth place are Mars, Cadbury Bourneville and Cadbury Dairy Milk Caramel – they rack up 756, 748 and 723 calories respectively.
Making up the top ten calorific eggs, other family favourites include: Rolo – 720 calories, Cadbury Fry’s Heritage – 715 calories, Cadbury Creme Egg – 713 calories, and Aero Bubbles – 702 calories.
M&Ms Choco egg emerged as being the ‘healthiest’ choice this Easter – it contains the lowest number of calories at 493. For more information on the study, visit