germany

 

The secrets for success in meeting demand for healthier confectionery bars

Bars offer a quick and convenient source of energy for health-conscious consumers. According to a study conducted by the Institute of Food Technologists (IFT), the top three arguments when making a purchase decision are muscle gain, weight loss and improved athletic performance. However, when it comes to the production and packaging of health bars, key aspects should be considered compared to conventional granola or chocolate bars. Josua Schwab, of Syntegon Technology, explains more

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