Protein enriching ingredient

Rousselot has introduced ProTake-P, a hydrolysed gelatine boasting 90 per cent protein content; the new ingredient allows manufacturers of dairy goods, sports nutrition, snacks, bars and powder blends to develop new products to meet demand for protein-enriched food and drink, or to reformulate existing products.

ProTake-P constitutes a versatile and cost-effective protein source. With neutral organoleptic properties and excellent functional properties, it can be incorporated easily into a wide range of applications. It is the perfect ingredient for binding dry components to achieve a perfect texture in bars, for example. Furthermore, thanks to its compatibility with many other ingredients, it can also easily be used in powder blends for instant cold-soluble drinks.

“ProTake-P has been developed specifically to help our customers tap into the protein fortification trend,” comments Sandor Noordermeer, vice president global marketing & sales Rousselot. “Mintel states that almost three times (+260%) as many high protein products were launched in 2013 compared with 2008. All the indicators point to long-term growth in this sector, and ProTake-P gives our customers a simple and cost-effective way to be part of its success.”