Gummy candy’s Trolli brand forges major collaboration with Mountain Dew

A bold collaboration has been confirmed between Ferrara’s US-based sour gummy confectionery brand Trolli, with Mountain Dew in a bid to push creative product boundaries, reports Neill Barston.  

Together, the two  brands are launching two limited-edition innovative tangy and sweet products: Trolli x Mountain Dew Sour Brite Crawlers gummy candy and Mountain Dew Zero Sugar x Trolli Cherry Lemon, bringing the products to life in both chewy gummy candy and a refreshing beverage.

As the company revealed, the collaboration unites two brands known for their willingness to push creative boundaries and deliver unexpected flavour experiences, perfectly aligning with Gen Z’s appetite for authentic, adventurous products.

Trolli x Mountain Dew Sour Brite Crawlers feature three bold flavour combinations in every bag: Original Citrus; Original Citrus x Cherry; and Original Citrus x Blue Raspberry. Each crawler delivers the signature Mountain Dew citrus taste that fans love, perfectly balanced with the soft and chewy sour gummy candy texture you know and love from Trolli.

Notably, the partnership even further, Mountain Dew Zero Sugar x Trolli Cherry Lemon brings the flavours to life in an exciting limited-time beverage. This bold fusion merges the citrus kick of Mountain Dew with the tangy Trolli Cherry Lemon Sour Brite Crawlers, creating a uniquely refreshing beverage that’s sweet, sour, and 100% exhilarating.

“Trolli stands for taking bold risks and creating unexpected flavor experiences, and pairing with Mountain Dew delivers on our consumers’ love of daring to think differently,” said Chad Womack, Brand Director at Trolli. “When you combine the signature citrus kick of Mountain Dew with our soft, chewy sour gummy candy texture, you get something truly next-level tasty. These Trolli crawlers deliver that unmistakable Mountain Dew taste in a completely new way that’s going to surprise and delight fans of both brands.”