Flavorchem US taste innovation centre dedicated to company founder

Flavour, ingredients and solutions business Flavorchem has successfully opened its SRS Centre for Taste Innovation at its Downers Grove campus, Illinois, US.

The new 25,000 sq. ft., advanced facility is named after the late Salvatore R. Sprovieri, who founded the company in 1971 with his brother Phil, who maintains an active leadership role.

During the past three decades the company has worked across a number of sectors, and produced a number of solutions for the confectionery sector including ingredients for chocolate, hard and soft boiled sweets, gummies, caramels, as well as seasonal products.

As the company revealed, the focus of the architectural design of its innovation centre was to create and deliver a boutique customer experience that encourages new product development, collaboration, and experimentation with trending foods, beverages, flavours, and ingredients. Every element within the space was intentionally designed to deliver the most premium sensory experience, including its guest suites fully equipped with workstations and mini bars.

“Our goal was to create a space that would be a destination for clients. Customer experience was the focus of this project,” said Ross Sprovieri. “We want
our customers to be part of the product development process.”

Upon entering the building, guests are immediately welcomed by an open marketplace environment equipped with snack stations and a coffee bar aimed at providing a welcoming setting.

To support the commercialisation of new products and technologies, the building boasts an R&D kitchen, four specialised application centres, a dedicated pilot plant with HTST, UHT, and aseptic processing and filling capabilities, a sensory room for blind and controlled testing, and premium guest suites to make sure our clients are comfortable during their visit.

“We have come a long way since making syrups in our family’s basement,” says Phil Sprovieri, Vice President of Sales, “My brother would be proud.”

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