Last call for World Confectionery Conference entries offering a key chance to shine in Brussels

We are now just a month away from our World Confectionery Conference, and our plans have progressed strongly in hosting our key event on 9 September in Brussels.

However, we’ve still several important weeks to go with all our preparations and your support in registering for the event for those that have not done so, and any final entries for our World Confectionery Awards, will be hugely welcome – the deadline for these is fast approaching – 19th August, so please do so urgently within the next week via this direct link.

Clearly, the topic of this event has loomed large for some while, and is has been heartening to see from those who we have spoken to across the industry, that there seems to be a genuine welcome as we set out with our first physical event next month. Last year, it was successfully staged online, but as numerous shows across industry have shown since the start of this year, the live conference scene is very much alive and kicking, and stronger than ever.

As for our event – this really is your occasion to engage with us directly, as it’s a particularly proud moment in our publishing history, with this being the first direct conference of its kind that we have staged since the founding of our title back in 1934. The world was a very different place back then, with its own unique challenges of the era, though I am certain that our predecessors would have very much welcomed the chance to host an international event celebrating the best and brightest talents of our industry, as well as offering insights on equipment, systems, ingredients and wider trends relating to the future of our industry, including its invaluable cocoa supply chains. It really is shaping up to be something special.

So, if you haven’t already, please do book your visitor packaging for the event directly via our World Confectionery Conference website as we would love the chance to meet as many of our readers as possible, especially after two years of challenging pandemic restrictions. Our debut awards are equally important as well.

I’ve stressed this before, but your engagement with our newly-launched industry honours is assuredly appreciated, as we are aiming to offer a key celebration of adversity over triumph in testing business conditions. So if you’re able to place entries as a priority this week, it would be of great assistance in our planning – we all know people who have gone above and beyond the call of duty during the Covid-19 crisis in terms of team spirit, developing new equipment, finished products and sustainability initiatives that are vital to our sector. So let’s make sure they are fully represented with entries to our awards, where we hope to see as many of you as we can next month. If you’ve any final editorial questions on the show – please do get in touch with me directly. My colleague Amy Best is on hand for any sponsorship matters or other commercial aspects at [email protected]

Neill Barston, editor, Confectionery Production

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