Kraft names leader for snack company

6 December 2011 – In the next step toward launching two public companies, the board of directors at Kraft Foods has announced that Irene Rosenfeld will become chairman and CEO of the global snacks company.

Rosenfeld has been CEO of Kraft Foods since 2006 and chairman since 2007, she has led Kraft Foods’ transformation, improving the face, footprint and prospects of the company and enabling it to deliver top tier results. She has 30 years of accomplishments in the food and beverage industry. These include building several major businesses; integrating Nabisco; leading Kraft Foods through its spin off from Altria to emerge as a strong, independent company; and devising strategies that included the transformative LU and Cadbury acquisitions.

“Irene was the obvious choice to lead the global snacks company,” says Mark Ketchum, lead director of Kraft Foods board of directors “As a result of her bold vision, courage to transform Kraft Foods’ portfolio and investment in core brands and high growth developing markets, we are now able to launch two formidable world class companies.”

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