Keebler delivers magical Harry Potter 25th anniversary cookies

A magical partnership has been forged between Keebler and Warner Bros. Discovery Global Consumer Products, marking 25 years of Harry Potter movies with special edition Fudge Stripes Cookies, reports Neill Barston.

The limited-time Butterbeer release  is a celebratory take on the popular wizarding beverage aims to captures the sweet, frothy combination of cream soda and butterscotch.

As the brand explained, the new series of cookies come in four unique designs with shapes and imprints inspired by the Harry Potter films.

“Fans spoke, and Keebler listened,” said Gabrielle Young, Brand Manager, Keebler Fudge Stripes. “The passion for these cookies in year one was extraordinary. We’re thrilled to bring the Harry Potter series’ signature Butterbeer flavor back to the cookie aisle, giving consumers a fun and tasty way to celebrate the Butterbeer Season together.”

Fans across the country can enjoy a virtual treat trolley by scanning the QR code on the packaging to unlock Keebler’s Open for Magic digital content hub, full of interactive games and recipes. During Butterbeer Season, families can test their fandom through Keebler’s Harry Potter Trivia game and enter for a chance to win daily and weekly prizes, including a grand prize of a trip to NYC to see Harry Potter and the Cursed Child on Broadway.

Whether discovering the magic at Grand Central Terminal or at home, fans can enjoy Keebler’s Limited-Edition Harry Potter Butterbeer Fudge Stripes Cookies at retailers nationwide across the US from this month.