Marketing and development role

Fluorocarbon Group, which incorporates FBS Prestige, a manufacturer of industrial bakeware, has appointed Annette Campbell as its marketing and development director.

Annette has held a variety of senior management positions within the baking and associated industries. Over the past two decades she has been a key figure in ensuring that the New Zealand bread industry has responded successfully to emerging consumer and operational demands.

Commenting on the appointment of Annette Campbell, FBS Prestige CEO and Chairman Trevor Wells says, “Annette is a recognised expert in the industry and we could think of no better person to have in the team to help us build even stronger strategic partnerships within this highly specialised, technical and demanding part of our business.”

Commenting on her new position, Annette Campbell says, “The opportunity to work with Fluorocarbon is an exciting one as there is significant potential to gain greater value from the actual baking oven-based segment part of the baking process. Fluorocarbon is extremely well-placed to help the industry to realise this potential and I am delighted to be part of the team tasked with development and implementation of yet another growth phase of Fluorocarbon Group.”