Cadbury challenges consumers to guess mystery Dairy Milk flavoursAn innovative move from Cadbury in the UK will see the brand launching a nationwide competition in stores this summer, challenging consumers to guess the identity of two new Dairy Milk mystery bars, reports Neill Barston. Business news, Cocoa & chocolate, Ingredients, New products, Packaging, Processing
Cadbury’s Dairy Milk inventor competition returns to find top new chocolateFierce competition is expected to be faced between the three potential new flavours vying to be developed as a new variety of Dairy Milk bar as part of Cadbury’s inventor competition, writes Neill Barston. Business news, Cocoa & chocolate, New products, Processing, Sustainability
Cadbury tackles loneliness for older people with Dairy Milk campaignAn emotive campaign is being delivered by Cadbury’s UK division, as throughout April it removes branding on 10 million Dairy Milk bars to be replaced by quotes from older people’s life stories, reports Neill Barston. Business news, Cocoa & chocolate, New products, Packaging
Cadbury unveils first brand redesign in 50 years for Dairy Milk series in UKCustomers in the UK will have the chance to catch the first major redesign in 50 years of Cadbury’s Dairy Milk series, as it hits shelves this month, writes Neill Barston. Business news, Cocoa & chocolate, Packaging