Kraft invests in biscuit research centre

Kraft Foods is to invest €15 million into a new biscuit research and development centre in Saclay, France, a suburb of Paris.

The centre will serve the company’s European Center of Expertise for Biscuits. It will focus on innovation and new product development for many European biscuit brands, including LU, Mikado, Oreo, Prince, Saiwa and TUC.

Michael Clarke, executive vice president of Kraft Foods says, “This investment makes good business sense, allowing us to continue to drive biscuit innovation and future growth.” The centre is scheduled to open in 2011.