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Product Name: Avebe targets low fat bakery margarines

Company: Avebe America Inc

Date Added: 13/05/2010

Etenia is a thermo-reversible stabilising and texturising starch and enables production and processing of healthy bakery margarines with reduced fat and/or lower saturated fatty acids (SAFA).

Labelling of fat and SAFA content of fat is now obligatory. In some countries a ‘fat tax’ is being discussed in politics. As a result, retailers and bakeries are looking for solutions to provide healthier baked goods. With Etenia, manufacturers of butter or margarine are now able to produce healthier bakery margarines with lower fat and up to 20-50% reduced SAFA content. The margarines are suitable for processing on existing machinery and the resulting baked goods meet the demands of palatability and taste.

Avebe first announced the development of Etenia, born out of a collaboration with DSM, in 2007. Its initial use was as a fat replacer for dairy products but other applications have since been unveiled. These include using it as a gelatine replacer in jelly-type confectionery.




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