Barry Callebaut scoops two awards at FiE
2 December 2011 – A leading panel of industry experts announced Barry Callebaut’s Terra Cacao chocolate as the winner of the FiE confectionery innovation of the year excellence award. This award recognises individuals and businesses for their exemplary work and contribution to the industry.
"We are thrilled to win this award", says Sofie De Lathouwer, marketing director Food Manufacturers Products Region Europe with Barry Callebaut. "Winning this award showcases how innovation is at the core of our company. The recognition certainly strengthens us to keep on searching for ways to improve the cocoa cultivation, fermentation methods and cocoa quality, thus improving our chocolate, every day again and again."
After winning the confectionery innovation award, Barry Callebaut also won the Most Innovative Food Ingredient Award with its Terra Cacao range. “Winning two of these prestigious awards exceeds our highest expectations. Obviously our Terra Cacao range is an answer to our customer’s demands but is also a huge motivation for us to continue striving to make a perfect chocolate,” states De Lathouwer
Terra Cacao was originally launched in February 2011 and relies on new cocoa cultivation and fermentation methods developed by Barry Callebaut in collaboration with local cocoa growers. This process produces zero defect beans and avoids off flavors, resulting in a 100% purest in its kind cocoa beans as ingredient for superior chocolate, with an unprecedented harmony of pure tastes and rich aromas.
"This award is the reward for years of painstaking research. Terra Cacao started with a study at the University but quickly became an interesting and passionate challenge until Barry Callebaut reached its goal: a cocoa of an unseen top quality, cultivated in a sustainable way and thus resulting in a superior tasting chocolate", says Nicholas Camu, fermentation innovation manager at Barry Callebaut. "Winning this award shows that not only our customers appreciate the outcome of the project, but also a jury of industry experts and specialists."
