Novel applications for peanut flour
5 October 2011 – Peanut flour – a source of high quality plant protein, dietary fibre and essential minerals – is gaining increasing acceptance among food manufacturers around the world. Not only used in mainstream products such as confectionery products and baked goods, it is now finding new uses in innovative applications such as powdered peanut butter and nutritional and energy bars.
Peanut flour has seen a healthy uptake as manufacturers strive to meet increased demand for high protein products. Its novel versatility is illustrated by the launch of FitNutz Butter Mix, a low fat peanut butter made with peanut flour. This natural alternative to standard peanut butter brings inherent benefits such as 91% less fat and 74% fewer calories. To satisfy increasingly health conscious consumers, FitNutz Butter Mix contains no trans fat, saturated fat or hydrogenated fats, and is cholesterol free.
Louise McKerchar, European marketing director, American Peanut Council, comments, “We are delighted to work together with FitNutz Butter Mix to create such a healthy and convenient product. Not only does it provide a good source of high quality plant protein, it has a longer shelf life than other standard peanut butters thanks to the use of peanut flour. We have seen a steady increase in uptake of peanut ingredients by manufacturers recently, as showcased by the launch of this innovative FitNutz Butter Mix.”
